Valuation : adidas AG

Market Cap 25.95B 30.16B 24.41B 22.3B 41.72B 2,847B 41.83B 288B 112B 1,461B 113B 111B 4,706B P/E 2026 *
15.5x
P/E 2027 * 12.1x
Enterprise Value 29.87B 34.72B 28.11B 25.68B 48.03B 3,278B 48.16B 332B 129B 1,682B 130B 128B 5,418B EV / Sales 2026 *
1.11x
EV / Sales 2027 * 1.03x
Free-Float
90.56%
Yield 2026 *
2.43%
Yield 2027 * 2.95%
1 day+0.30%
1 week-3.27%
Current month-1.49%
1 month-7.16%
3 months-7.10%
6 months+5.18%
Current year-11.77%
1 week 146.85
Extreme 146.85
154.75
1 month 146.85
Extreme 146.85
167.9
Current year 129.95
Extreme 129.95
188.8
1 year 129.95
Extreme 129.95
196.4
3 years 129.95
Extreme 129.95
263.8
5 years 93.4
Extreme 93.4
304.25
10 years 93.4
Extreme 93.4
336.25
Manager TitleAgeSince
Chief Executive Officer 61 01/01/2023
Director of Finance/CFO 56 01/09/2026
Corporate Officer/Principal 51 01/11/2024
Director TitleAgeSince
Director/Board Member 61 09/05/2019
Director/Board Member 55 15/06/2016
Chairman 65 07/05/2026
Date Insider Type Main position Quantity % Market Cap. Importance
8/5/26 A Expiration

Chairman

-50,000 0.0278%
7/31/26 A Buy

Chief Executive Officer

3,200 0.0018%
3/30/26 A Exercice

Chairman

87,000 0.0483%
Change 5-day change 1-year change 3-year change Capi.($)
+0.30%-3.27%-13.86%-19.75% 30.16B
-0.95%-3.03%-49.04%-62.49% 56.97B
+1.69%-7.28%+9.53%+219.85% 19.38B
-1.30%-2.98%-39.22%-4.24% 9.35B
+1.77%+1.03%-39.56%-60.74% 2.15B
+0.79%-2.63%-27.49%+3.37% 1.23B
-0.15%-9.26%-45.56%-58.22% 1.2B
-12.09%-2.84%-41.74%-35.82% 798M
+0.14%+0.84%-34.86%-45.64% 459M
+0.17%-5.11%-57.65%-62.40% 130M
Average -0.84%-2.80%-33.94%-12.61% 12.18B
Weighted average by Cap. +0.31%-1.90%-29.75%-1.54%

Financials

2026 *2027 *
Net sales 27.23B 31.64B 25.62B 23.4B 43.78B 2,987B 43.89B 303B 117B 1,533B 119B 116B 4,938B 29.07B 33.78B 27.35B 24.98B 46.74B 3,189B 46.86B 323B 125B 1,636B 127B 124B 5,272B
Net income 1.62B 1.89B 1.53B 1.4B 2.61B 178B 2.62B 18.06B 7.01B 91.46B 7.09B 6.94B 295B 1.98B 2.3B 1.86B 1.7B 3.19B 217B 3.19B 22.02B 8.55B 112B 8.64B 8.46B 359B
Net Debt 3.93B 4.56B 3.69B 3.37B 6.31B 431B 6.33B 43.64B 16.93B 221B 17.13B 16.75B 712B 3.75B 4.36B 3.53B 3.22B 6.03B 412B 6.05B 41.7B 16.18B 211B 16.37B 16.01B 680B
Logo adidas AG
adidas AG is one of the world leaders in the design, manufacturing and marketing of sports equipment and articles. The group's products are sold primarily under the following brands: adidas, TaylorMade and Reebok. Net sales (before intragroup eliminations) break down by family of products as follows: - shoes (57.4%); - clothing (35.3%); - sports equipment (7.3%): golf equipment (golf clubs, balls, gloves, metal clubs, etc.; No. 1 worldwide; TaylorMade and Maxfli), bags, balls, etc. At the end of 2025, the products are marketed through a network of 2,022 stores worldwide. Net sales are distributed geographically as follows: Europe (33%), North America (20.5%), China (14.7%), Latin America (11.8%), Japan and South Korea (5.9%), and Others (14.1%).
Employees
64,394
Date Price Change Volume
04/09/26 €149.15 +0.30% 513,792
03/09/26 €148.70 -0.57% 551,959
02/09/26 €149.55 +1.08% 580,401
01/09/26 €147.95 -2.28% 509,777
31/08/26 €151.40 -1.82% 502,332
Trader
Investor
Global
Quality
ESG MSCI
AAA
Sell
Consensus
Buy
Mean consensus
BUY
Number of Analysts
30
Last Close Price
149.15EUR
Average target price
201.59EUR
Spread / Average Target
+35.16%

Quarterly revenue - Rate of surprise