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Market Closed -
Other stock markets
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5-day change | 1st Jan Change | ||
| 23.37 EUR | -2.42% |
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+4.10% | +4.80% |
| 12:34pm | PUMA SE : Bernstein gives a Buy rating | ZD |
| 01-09 | AlphaValue/Baader Europe Downgrades Puma to Reduce, Lifts PT | MT |
Business description: PUMA SE
Number of employees: 19,759
Sales by Activity: PUMA SE
| Fiscal Period: December | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|
North America | - | - | - | 2.1B | 2.12B |
Europe | - | - | - | 2.02B | 2.06B |
Eastern Europe, Middle East and Africa (EEMEA) | - | - | - | 1.63B | 1.74B |
Latin America | - | - | - | 1.24B | 1.34B |
Greater China | - | - | - | 582M | 604M |
Asia/ Pacific (Without Greater China) | - | - | - | 552M | 425M |
Central Areas | - | - | - | 30.4M | 20.9M |
Stichd | - | - | - | 459M | 497M |
Sports Equipment Industry | 5.23B | 6.81B | 8.47B | - | - |
Geographical breakdown of sales: PUMA SE
| Fiscal Period: December | 2020 | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|---|
Other Countries | - | - | - | 6.04B | 6.15B |
USA, North America | - | - | - | 1.93B | 1.98B |
Germany, Europe | - | - | - | 632M | 683M |
Unallocated | 316M | 406M | 470M | - | - |
Eastern Europe, Middle East and Africa (EEMEA) | 688M | 975M | 1.33B | - | - |
North America | 1.35B | 1.97B | 2.53B | - | - |
Latin America | 403M | 631M | 1.1B | - | - |
Asia/ Pacific (Without Greater China) | 460M | 533M | 588M | - | - |
Greater China | 789M | 767M | 521M | - | - |
Europe | 1.23B | 1.52B | 1.92B | - | - |
Executive Committee: PUMA SE
| Manager | Title | Age | Since |
|---|---|---|---|
Arthur Hoeld
CEO | Chief Executive Officer | 57 | 01/07/2025 |
Markus Neubrand
DFI | Director of Finance/CFO | 49 | 01/10/2024 |
Andreas Hubert
COO | Chief Operating Officer | - | 01/09/2025 |
Matthias Bäumer
PRN | Corporate Officer/Principal | 60 | 01/01/2007 |
Maria Valdes
PRN | Corporate Officer/Principal | 42 | 01/01/2010 |
Composition of the Board of Directors: PUMA SE
| Director | Title | Age | Since |
|---|---|---|---|
Martin Köppel
BRD | Director/Board Member | 51 | 19/10/2011 |
Bernd Illig
BRD | Director/Board Member | 53 | 01/01/2005 |
Fiona May Oly
BRD | Director/Board Member | 56 | 18/04/2019 |
| Chairman | 47 | 11/05/2022 | |
| Director/Board Member | 55 | 07/05/2013 | |
Harsh Saini
BRD | Director/Board Member | 62 | 13/06/2024 |
Roland Krüger
BRD | Director/Board Member | 60 | 22/05/2024 |
Holdings: PUMA SE
| Name | Equities | % | Valuation |
|---|---|---|---|
PUMA SE 0.59% | 873,783 | 0.59% | 23 M $ |
BORUSSIA DORTMUND GMBH 5.32% | 5,876,495 | 5.32% | 23 M $ |
Company details: PUMA SE

Group companies: PUMA SE
| Name | Category and Sector |
|---|---|
PUMA Nordic AB
PUMA Nordic AB Apparel/Footwear RetailRetail Trade Manufactures and sells sports shoes, sportswear and accessories |
Apparel/Footwear Retail
|
PUMA Nordic AB
PUMA Nordic AB Apparel/Footwear RetailRetail Trade Manufactures and sells sports shoes, sportswear and accessories |
Apparel/Footwear Retail
|
PUMA United Kingdom Ltd.
PUMA United Kingdom Ltd. Wholesale DistributorsDistribution Services Wholesales clothing and footwear products |
Wholesale Distributors
|
Austria Puma Dassler Gmbh
Austria Puma Dassler Gmbh Recreational ProductsConsumer Durables Engaged in the manufacture, design, development, and distribution of footwear, apparels, and accessories |
Recreational Products
|
Austria Puma Dassler Gmbh
Austria Puma Dassler Gmbh Recreational ProductsConsumer Durables Engaged in the manufacture, design, development, and distribution of footwear, apparels, and accessories |
Recreational Products
|
Other Footwear
| Change | 5d. change | 1-year change | 3-years change | Capi.($) | ||
|---|---|---|---|---|---|---|
| -2.42% | +4.10% | -43.71% | -62.94% | 4.05B | ||
| -1.59% | -5.51% | -50.08% | +47.06% | 15.12B | ||
| +0.68% | +0.58% | -32.52% | -18.50% | 8.45B | ||
| 0.00% | +3.90% | -23.42% | - | 7.99B | ||
| +1.77% | +2.33% | -17.23% | -31.12% | 4.47B | ||
| -0.23% | +7.89% | +10.54% | +43.13% | 3.53B | ||
| +3.04% | +6.45% | -9.42% | -4.87% | 2.91B | ||
| +2.00% | +2.00% | -40.58% | - | 1.97B | ||
| -.--% | -.--% | -.--% | +35.52% | 1.6B | ||
| -1.00% | +1.76% | -16.92% | +40.56% | 1.56B | ||
| Average | +0.22% | +3.26% | -22.33% | +6.11% | 5.17B | |
| Weighted average by Cap. | -0.18% | +1.32% | -30.39% | +10.06% |
Trader
This super rating is the result of a weighted average of the rankings based on the following ratings: Global Valuation (Composite), EPS Revisions (4 months), and Visibility (Composite). We recommend that you carefully review the associated descriptions.
Investor
This super composite rating is the result of a weighted average of the rankings based on the following ratings: Fundamentals (Composite), Global Valuation (Composite), EPS Revisions (1 year), and Visibility (Composite). We recommend that you carefully review the associated descriptions.
Global
This composite rating is the result of an average of the rankings based on the following ratings: Fundamentals (Composite), Valuation (Composite), Financial Estimates Revisions (Composite), Consensus (Composite), and Visibility (Composite). The company must be covered by at least 4 of these 5 ratings for the calculation to be performed. We recommend that you carefully review the associated descriptions.
Quality
This composite rating is the result of an average of the rankings based on the following ratings: Capital Efficiency (Composite), Quality of Financial Reporting (Composite), and Financial Health (Composite). The company must be covered by at least 2 of these 3 ratings for the calculation to be performed. We recommend that you carefully review the associated descriptions.

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