Profile
Founder of Peterson Partners, Inc. and Peterson Ventures Partners LLC, Joel C. Peterson occupies the position of Founding Partner & Chairman at Peterson Partners, Inc. and Founding Partner & Chairman at Peterson Ventures Partners LLC which he founded. He is also on the board of Franklin Covey Co. and Principal at Whitman Peterson Capital Partners, Professor at Stanford University and Advisory Partner at Duane Street Capital LLC. In his past career he occupied the position of Chairman at JetBlue Airways Corp., Advisory Partner at Accelon Capital LLC, Advisor at Maveron LLC, Advisor at Z Capital LLC and Chief Executive Officer of Trammell Crow Co. LLC. He received an undergraduate degree from Brigham Young University and an MBA from Harvard Business School.
Former positions of Joel Peterson
| Companies | Position | End |
|---|---|---|
| FRANKLIN COVEY CO. | Director/Board Member | 25/11/2025 |
Packsize LLC
Packsize LLC Containers/PackagingProcess Industries Provides corrugated packaging supply chain management services | Director/Board Member | 25/11/2025 |
Peterson Partners LLC
Peterson Partners LLC Investment ManagersFinance Peterson Partners invests in companies located in the United States with an EBITDA of USD 2 - 20 million and revenues of USD 5 - 100 million. The firm targets companies operating in the fields of business services, retail & consumer, software & internet, transportation & industrial, and healthcare sectors. It participates in buyouts and growth transactions with an investment size of USD 5 - 25 million. The firm acquires minority and majority stakes and also makes co-investments. | Founder | 25/11/2025 |
Peterson ES Coinvest LLC
Peterson ES Coinvest LLC Investment ManagersFinance Operates as a venture capital fund | Director/Board Member | 25/11/2025 |
Training of Joel Peterson
Experiences
Positions held
Active
Inactive
Listed companies
Private companies
Connections
1st degree connections
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Private companies | 24 |
|---|---|
Franklin Covey Co.
Franklin Covey Co. Miscellaneous Commercial ServicesCommercial Services Provides training and coaching solutions | Commercial Services |
Trammell Crow Co. LLC
Trammell Crow Co. LLC Real Estate DevelopmentFinance Provides commercial real estate development services | Finance |
JetBlue Airways Corp.
JetBlue Airways Corp. AirlinesTransportation Provides passenger air transportation services | Transportation |
Packsize LLC
Packsize LLC Containers/PackagingProcess Industries Provides corrugated packaging supply chain management services | Process Industries |
Bonobos, Inc.
Bonobos, Inc. Apparel/Footwear RetailRetail Trade Wholesales and retails men's clothing | Retail Trade |
Ladder Capital Finance Holdings LLLP
Ladder Capital Finance Holdings LLLP Finance/Rental/LeasingFinance Provides financing solutions to commercial real estate industry | Finance |
Ladder Capital Corp.
Ladder Capital Corp. Real Estate Investment TrustsFinance Operates as a real estate investment trust with interest in originating and investing in commercial real estate and residential related assets | Finance |
Stanford University
Stanford University Other Consumer ServicesConsumer Services Functions as a College/University | Consumer Services |
Texas Commerce Bank, NA (Lubbock, Texas)
Texas Commerce Bank, NA (Lubbock, Texas) Major BanksFinance Nationally chartered commercial bank | Finance |
Peterson Partners LLC
Peterson Partners LLC Investment ManagersFinance Peterson Partners invests in companies located in the United States with an EBITDA of USD 2 - 20 million and revenues of USD 5 - 100 million. The firm targets companies operating in the fields of business services, retail & consumer, software & internet, transportation & industrial, and healthcare sectors. It participates in buyouts and growth transactions with an investment size of USD 5 - 25 million. The firm acquires minority and majority stakes and also makes co-investments. | Finance |
Covey Leadership Center, Inc.
Covey Leadership Center, Inc. Miscellaneous Commercial ServicesCommercial Services Provides consulting services | Commercial Services |
Brigham Young University
Brigham Young University Other Consumer ServicesConsumer Services Functions as a College/University | Consumer Services |
Asurion LLC
Asurion LLC Other Consumer ServicesConsumer Services Provides protection, repair, installation and support for phones, smart home devices & appliances | Consumer Services |
Dallas Market Center Co. Ltd.
Dallas Market Center Co. Ltd. Specialty StoresRetail Trade Provides merchandising services | Retail Trade |
The Hoover Institution
The Hoover Institution Miscellaneous Commercial ServicesCommercial Services Operates as research center dedicated to supporting knowledge in economics, politics, history and public policy | Commercial Services |
Ladder Capital Finance LLC
Ladder Capital Finance LLC Finance/Rental/LeasingFinance Provides financing solutions for commercial real estate | Finance |
Duane Street Capital LLC
Duane Street Capital LLC Investment ManagersFinance Duane Street Capital invests in middle-market companies located in the United States with an EBITDA of USD 2 - 8 million. The firm focuses on a broad range of sectors and industries. It participates in growth, recapitalization and buyout transactions. | Finance |
Center for Leadership Development & Research | |
Integra Partners LLC
Integra Partners LLC Miscellaneous Commercial ServicesCommercial Services Connects orthotics and prosthetics and durable medical equipment providers with health plans and their patients | Commercial Services |
Private Equity Investments, Inc.
Private Equity Investments, Inc. Investment ManagersFinance PEI offers three Asset Allocation Styles which are DGP Growth that invests primarily in equities for capital growth within a clients risk objective, DGP Growth and Equity Income that invests up to 90 percent in dividend paying equities, and fixed-income securities with an objective of providing current income and longer term growth within a clients risk objective, and DGP Balanced that invests in both equities and short to intermediate fixed-income securities which may include, but not be limited to Notes, Unit Investment Trusts, Corporate Bonds, Municipal Bonds, Government issued or backed securities, money market funds, Bank Certificate of Deposits, Commercial Paper, Reverse Convertibles, and Equity-Linked securities. | Finance |
Harvard Business School
Harvard Business School Other Consumer ServicesConsumer Services Functions as a College/University | Consumer Services |
Whitman Peterson Capital Partners
Whitman Peterson Capital Partners Investment ManagersFinance Functions as an alternative investment manager | Finance |
Whitman/Peterson LLC
Whitman/Peterson LLC Real Estate Investment TrustsFinance Operates as real estate private equity company | Finance |
Peterson ES Coinvest LLC
Peterson ES Coinvest LLC Investment ManagersFinance Operates as a venture capital fund | Finance |
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